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Laser Sight Digital — Boutique Amazon Agency for Enterprise CPG
Blog

What we're seeing on the shelf.

Weekly notes from the floor. Amazon, Walmart, TikTok, Google, CRO, and creative — what's working right now, and what we're watching.

Amazon
What to Actually Demand from an Amazon PPC Agency (Account Load, DSP, Creative, and Attribution)
Amazon
The Amazon Flywheel Runs Backwards for Most Brands — Here's the Right Sequence
Google
Why Performance Max Underperforms for Ecommerce Brands (And What a Real Google Ads Agency Does Differently)
Amazon
Amazon Creator Connections: The Enterprise CPG Playbook for Brand-Creator Partnerships That Actually Convert
Amazon
Amazon DSP for CPG Brands: When Programmatic Display Actually Pays Off
Amazon
Amazon Advertising Guide: Ad Types and Strategies for Sellers
Amazon
Understanding How the Amazon A9 Algorithm Works: Amazon SEO Strategies for Sellers in 2025
Amazon
Best Practices to Write Amazon Product Descriptions That Sell
Amazon
Create Amazon A+ Content: Best Practices & Content Design Tips Guide
Amazon
Ultimate New Product Launch Checklist: 5 Steps to Sell on Amazon
Amazon
12 Critical Seller Listing Mistakes to Avoid When You Sell on Amazon FBA
Amazon
Boost Your Amazon Listings: 10 Proven Ways on How to Increase Amazon Sales Rank

Book a strategic audit.

We'll pull your account and return a complete written audit and action plan — listings, ads, inventory, brand. Keep it either way. If we can't find 20% of unclaimed margin, we'll say so.

What you'll get
Top 25 SKUs benchmarked against category winners.
Ad-spend waste analysis with redirect targets.
Catalog and variation health check.
Competitor share-of-voice snapshot.
Prioritized 90-day action plan, ranked by margin impact.